Turin Chocolate

Explore la bellezza of Italy.

Turin is the Italian city of chocolate. It is where the long tradition of chocolate masters began, dating all the way back to 1560. Turin is the capital of the Piedmont region of northern Italy.

It was in Turin, in the eighteenth century that the bicerin was born - a beverage made of espresso, drinking chocolate, and milk, served layered in a small glass. It is the official drink of Turin, and this delicious beverage is still enjoyed today, in Turin’s many cafes.

In 1865, the famous gianduiotto was created. Shaped like ingots, it is the chocolate symbol of Turin. The magic ingredient is the Langhe hazelnut, a specialty of Piedmont.

In 1964, Pietro Ferrero, a pastry chef in Turin, created the legendary chocolate spread – Nutella. The hazelnut and cocoa cream spread that today is enjoyed by millions all over the world.

Throughout Turin, you will see old workshops of chocolatiers who pass down the tradition to the next generation of chocolate masters.

Today, the Piedmont region produces about 40% of the chocolate in Italy.